In recent years, Kelly Slater’s clothing line has gained significant traction in China, reflecting the country’s growing interest in surfing culture and lifestyle. This guide delves into the unique blend of fashion and functionality that Slater’s brand embodies, appealing to both surfers and fashion enthusiasts alike.
Readers can expect to explore the brand’s origins, its influence on surf culture, and how it resonates with the Chinese market. Additionally, we will examine the materials, designs, and sustainability practices that set Kelly Slater’s clothing apart from competitors.
By the end of this guide, you will have a comprehensive understanding of Kelly Slater’s clothing line, its impact on the surfing community in China, and insights into the broader trends shaping the industry. Whether you’re a surfer, a fashion lover, or simply curious about this phenomenon, this guide offers valuable information to enhance your knowledge.
Kelly Slater’s Clothing Brand: A Comprehensive Guide to Outerknown
When Kelly Slater left Quiksilver in 2014, it was clear he had something big in the works. Why else would the most famous surfer on the planet part with a company to which he was loyal for twenty years? Slater is ambitious. He has 11 World Championships on top of his other entrepreneurial ventures, proving he is passionate about creating. His Los Angeles-based men’s clothing brand, Outerknown, has been growing steadily, aiming to blend high-fashion with surf wear.
Overview of Outerknown
Founded in 2015, Outerknown is not just another surf clothing brand; it strives to set itself apart as a premium yet sustainable and eco-friendly clothing line. The brand focuses on transparency in its manufacturing processes, ethical labor practices, and environmental sustainability. The clothing line includes a variety of products, from stylish swim trunks to everyday wear, all designed with an emphasis on quality and responsibility.
Technical Features of Outerknown Clothing
Outerknown employs several technical features in its garments, ensuring both functionality and comfort. Below is a comparison of some key technical features found in Outerknown products:
| Feature | Description | Benefits |
|---|---|---|
| Sustainable Materials | Use of organic cotton, recycled polyester, and other eco-friendly fabrics. | Reduces environmental impact. |
| Fair Labor Practices | Commitment to fair wages and safe working conditions for all workers. | Supports ethical manufacturing. |
| Durability | High-quality stitching and materials that withstand wear and tear. | Longer lifespan of garments. |
| 4-Way Stretch Fabric | Provides flexibility and comfort during movement. | Ideal for active lifestyles. |
| Water-Resistant Coating | Some garments feature water-resistant treatments. | Protects against moisture. |
Different Types of Outerknown Products
Outerknown offers a variety of clothing types catering to different needs and preferences. Here’s a breakdown of the different types of products available:
| Type | Description | Ideal For |
|---|---|---|
| Swim Trunks | Designed for performance in water, featuring quick-drying and lightweight materials. | Surfers and beachgoers. |
| Casual Tees | Comfortable, stylish t-shirts made from sustainable fabrics. | Everyday wear. |
| Outerwear | Jackets and hoodies built for durability and warmth, often with eco-friendly materials. | Cold weather and layering. |
| Bottoms | Includes pants and shorts designed for comfort and style. | Versatile daily wear. |
| Accessories | Items like hats and bags that complement the clothing line. | Complete your look. |
Sustainability Commitment
Outerknown takes its sustainability commitment seriously. The brand’s mission is to create garments that not only look good but also positively impact the planet. They aim to keep clothing out of landfills by encouraging customers to recycle and resell their garments. This is exemplified in their Outerworn platform, where pre-loved items can find new homes.
The Impact of Kelly Slater
As the face of Outerknown, Kelly Slater’s influence extends beyond surfing. His dedication to environmental issues and sustainable practices resonates throughout the brand. By leveraging his platform, Slater advocates for responsible consumption, encouraging consumers to consider the origins of their clothing.
Customer Reviews and Experiences
Outerknown has garnered positive feedback from customers. Many appreciate the quality and durability of the products. For instance, the APEX Trunks, a signature item, are frequently praised for their fit and comfort during surfing sessions. Reviews on platforms like www.theinertia.com highlight how these trunks perform in real-world conditions, reinforcing the brand’s commitment to quality.
Conclusion
Outerknown stands out in the fashion industry by blending style with sustainability. With Kelly Slater at the helm, the brand not only caters to surfers but also addresses broader environmental concerns. By prioritizing ethical manufacturing and eco-friendly materials, Outerknown is paving the way for a more responsible approach to clothing.
Frequently Asked Questions
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What types of products does Outerknown offer?
Outerknown offers swim trunks, casual tees, outerwear, bottoms, and accessories designed for both performance and style.
Are Outerknown garments made from sustainable materials?
Yes, Outerknown uses organic cotton, recycled polyester, and other eco-friendly fabrics in their clothing.
How does Outerknown ensure fair labor practices?
Outerknown is committed to fair wages and safe working conditions, collaborating with manufacturers that prioritize ethical labor standards.
Where can I buy Outerknown clothing?
You can shop for Outerknown clothing directly on their website at www.outerknown.com.
What is the Outerworn platform?
Outerworn is Outerknown’s resale platform where customers can buy and sell pre-loved Outerknown garments, promoting circular fashion and reducing waste.