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Zara’s Sourcing Strategy: Navigating the Fast Fashion Landscape in China

Zara, a global fashion powerhouse, has made significant inroads into the Chinese market, captivating consumers with its trendy offerings and fast-fashion model. Understanding Zara’s impact in China is crucial for anyone interested in the dynamics of the fashion industry, consumer behavior, and retail strategies in one of the world’s largest markets. This guide delves into […]